Our new Custom Embroidered Collars are great for all dogs.  On the 25mm width collars you can choose between either the Medium Font size or the Small Font size - each have different character limits. The Picture above is small font (we always centre not on the bottom as in the picture) Medium is 13 characters long - Small is 21 characters long.  If you wish to go past this you can choose to buy another panel width for $6.95 which will double the number of characters.